A BBC news anchor has delivered one of the least enthusiastic reports in recent memory after a story about surfing dogs snuck into the 3pm bulletin.
Simon McCoy was left unimpressed when he started reading his script and discovered it was about the surfing event in California.
"This does not look like a walk in the park - dog owners and their pets in California have hit the waves in the second annual world dog surfing championships," he said, sighing nearly constantly as he spoke.
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"Here are the pictures," McCoy continued, his eyes glazing over.
The veteran broadcaster got a brief moment of respite as one of the event's organisers took over - but he was soon back on, with somehow even less enthusiasm.
"The competitors' main challenge is to stay afloat on the board. This is in Pacifica near San Francisco. There are also prizes for the best-dressed and tandem surfing dogs - the winner of course being crowned 'top dog'," he said languidly.
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The broadcast then returned to a very weary-looking McCoy, who appeared relieved it was all over.
"Oh that's a shame, we've run out of pictures," he said, his voice dripping with sarcasm.
The report was an immediate hit on social media, the first tweet featuring the video garnering 18,000 likes and close to 10,000 retweets.
Newshub.
