A solitary People for the Ethical Treatment of Animals (PETA) protestor has launched a one-vegan-protest - by stripping off outside the Neat Meat butchery in Auckland.
The avocado-coloured animal rights activist braved the winter weather and stares from the public, as she held a sign saying 'Go Green: Go Vegan', as part of a campaign against emissions from sheep and cows.
It looked a cold protest for the PETA demonstrator and there were no other vegans in sight. It is unknown what effect the protest had on the meat-market's sales.
Newshub.