Prince Harry and Meghan Markle, the once senior royal figures, have reportedly yet again not given the Queen a heads-up before making a major announcement.
Earlier this week, the pair - now based in the United States after leaving their royal roles in April - announced they had signed a multi-year contract with streaming service Netflix to produce a range of programmes. According to reports out of the United Kingdom, the deal could be worth between NZ$149m and $198m.
"Our focus will be on creating content that informs but also gives hope. As new parents, making inspirational family programming is also important to us."
But while the couple celebrated their new endeavour, one key figure reportedly had no idea it was going ahead.
The Sun says a source claims the Queen wasn't told of the Netflix deal before it was announced and that the 94-year-old was only alerted to it by her aides. The source told the tabloid that the Queen is "all too aware of the pitfalls" of royals embarking on new projects.
"Her view is simple, the royals are not for sale and danger surrounds high profile roles outside of the institution itself."
The Queen doesn't believe she could have talked Prince Harry out of the deal in any case, the source said.
Royal commentator Duncan Larcombe told The Sun that the Queen being effectively the last to know was "astonishing".
"People will also question whether this lucrative deal was Meghan's plan all along," he said.
"Marry a Royal, and boost your Hollywood clout beyond your wildest dreams.
"Personally I think that would be a bit unfair on Meghan but as ever it is perception that rules and for some this will be the worst example of a royal 'cashing-in' in the history of the family."
Royal biographer Angela Levin told The Royal Beat that it was the "biggest exploitation of the royal family that has been in our lifetime".
The lack of notice given to the monarch may feel like a bit of déjà vu. The Queen was also reportedly unaware the pair were going to announce heading off on their own in January.
Prince Harry and his American wife Meghan quit their senior royal roles at the start of the year in a memorable - and contentious - fashion.
After releasing a "personal message" announcing their desire to leave, it emerged that no member of the royal family - including the Queen - was told that they would be going public with what to that point had only been considered an idea.
It led to days of high royal drama, culminating in crisis talks at the Queen's Sandringham Estate. The Queen eventually released a statement saying that while she would have preferred the couple to remain working members of the family, she respected their wish for a more independent life.
But their independence only goes so far, according to The Mirror.
The British media outlet reports that any commercial deals Prince Harry and Meghan embark on will be "subject to discussion" and scrutinised by the royal household.
"Both the Royal Family and senior courtiers will be aware of how this looks to the public, especially as the couple have not yet paid back the £2.4million they promised to refund to the taxpayer for Frogmore Cottage, which will be their UK base," a source said.
However, most of the UK likely won't be watching the couple's Netflix shows in any case, according to a new poll.
YouGov asked 2713 Brits how interested they were in watching the content, and 64 percent said they were "not interested at all". An additional 20 percent said they "are not very interested". Only 3 percent said they were "very interested" and 9 percent said they were "fairly interested". The rest didn't know.