Takeaway nation: New Zealand's obsession with fast food revealed

  • 06/07/2018
New Zealand is one of the fastest growing takeaway markets in the world.
New Zealand is one of the fastest growing takeaway markets in the world. Photo credit: Getty

A new report details New Zealand's insatiable appetite for fast food.

The Growing App-etite Report comes from Menulog, which has 900 restaurants on its platform locally.

It shows New Zealand is one of the fastest growing takeaway markets in the world, with 1.2 million Kiwis - around a quarter of the population - already ordering takeaway food for delivery.

"Indian is by far the most popular cuisine ordered on Menulog, followed by pizza, Asian and burgers," the report says.

"Of these much-loved cuisines, butter chicken, chicken tikka masala and korma tops the Indian dishes, pad thai wins out in the Asian category and Hawaiian, pepperoni and meat lovers are the most popular pizzas."

The takeaways taste so good some crafty Kiwis are trying to pass them off as their own. Over 300,000 Kiwis admitted saying the takeaways they ordered were actually home-cooking.

Men are twice as likely to attempt this trick, and the most popular dishes to try to pass off are pizza, Indian or Asian.

Millennials also have some unique takeaway habits compared to Baby Boomers, including being nine times more likely to order from the toilet than their elders. As well as this, 80 percent of millennials have ditched dinner plans in favour of ordering in instead.

Menulog New Zealand manager, Paul Dodds, says digital advances and consumer demand for convenience and choice are driving ordering habits.

"Technology makes it easy and convenient for people to order food online," he says.

"It means there is now a huge variety of cuisine being delivered to people's doors. We're also seeing people's dining habits change as the range of cuisine continues to grow - and that is great for both consumers and local restaurants."

Newshub.