An American woman has hit back against a marketing agency who publicly shamed her on their company Instagram
Emily Clow, a 24-year-old from Austin, Texas, applied for the role of Marketing Coordinator at Kickass Masterminds, a female-founded "rebellious" group of entrepreneurs and business executives.
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Clow told pop culture website Betches that after applying for the position, she received a message from the company, advising: "following Kickass Masterminds Instagram gives applicants an advantage over other applicants."
According to Betches, Clow started following the company's Instagram about an hour and a half after submitting her application. She scrolled through their pictures, before clicking on their stories.
It was then she saw a post from her own Instagram, of a picture she posted in June. It was a picture of Emily in her togs, enjoying a hot summer's day in Austin.
The Kickass Masterminds posted a screenshot of the post, zooming in on the part of her body that was exposed.
"PSA (because I know some of you applicants are looking at this) do not share your social media with a potential employer if this is the kind of content on it. I am looking for a professional marketer, not a bikini model," the caption read.
"Go on with your bad self and do whatever in private. But this is not doing you any favours in finding a professional job."
Clow told Betches that she sent a polite private message to the company, asking them to take the picture down.
"The company blocked me after they replied 'Best of luck'," she said.
Clow decided to do some public shaming of her own and shared the story on her Twitter page, writing that she was "baffled" by the situation.
The Austin woman then followed up the tweet with screenshots of the company's post.
Clow also included a screenshot from the company's Linked In, in which they describe themselves as "rebelling" from the traditional way of earning a living, as they have "lost faith in "corporate America".
Since Clow shared Kickass Mastermind's public shaming of her on Twitter, her post has gone viral, receiving 389 retweets and 3200 likes.
Twitter users have expressed their outrage for the company's appalling behaviour.
"It's unprofessional for you to post the picture on your personal page, but totally acceptable for them to repost the SAME PICTURE on their business?" asked another.
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Another person wrote that the abusive post should make any person "afraid" to work for Kickass Masterminds.
"It should make any person afraid to work in your organisation, for fear that they are going to be objectified and sexualised for living their lives," they wrote.
Clow told Betches she stands by that statement "110%".
The 24-year-old seems to have had the last laugh, with Kickass Masterminds deleting their Twitter account, website, and making their Instagram page private.
They are yet to comment on the situation.
One Twitter user congratulated Clow on her new-found internet fame.
"You apply for a marketing internship, they publically try to shame you, you fight back. They are now in hiding and you have thousands of new followers and are in newspapers around the world," they wrote.
"I think you have just graduated from intern and are ready for a full-time position."
Newshub.
