It's boom time in Napier, and things are only going to get better after the Hawke's Bay city was included on Jetstar's new regional flight path.
The budget airline will begin trips into Nelson, Napier, New Plymouth and Palmerston North by the end of the year.
It's sparked a price war with Air New Zealand too, which moved quickly to match some of Jetstar's better deals.
Napier Mayor Bill Dalton says there are a lot of people who want "get out of the rat race" and move to the regions, but haven't because convenient and cheap transport hasn't been available.
Watch the video for the full interview.