Count accomplished coach Eddie Jones in as a fan of Super Rugby Aotearoa.
The man who had led both England and Australia to Rugby World Cup finals believes the revamped competition is leading the way forward for what the game should look like in the years to come.
The quality of rugby had been undeniable, with two pulsating contests every weekend and Jones has been hooked.
What the future format looks like is exceedingly muddy, but Jones believes the nature of a five-team competition provides high-quality rugby, every game - and he hopes to see it continue beyond 2020.
"The main thing is, and I think it's shown, is that people want a strong domestic competition. And it's probably fallen away a little bit," Jones told Sky Sports UK.
"The difference between cricket and rugby I think - and in a lot of ways the economic models are fairly similar in that the international sport is the part which creates most value - is that in rugby you need to have a stronger domestic competition that can still drive fans through the gate.
"New Zealand's Super Rugby [Aotearoa] has shown that people want to see the best against the best, which was always what Super Rugby was.
"If you remember back to Super 12, it was the best against the best, the best players playing against each other.
“And over a period of time that has been diluted because of players moving overseas, the number of teams increasing and it's lost that really competitive edge.
"I think the task for each country is to make sure their domestic league is the best against the best and highest level of competition, and if you can do that, fans will come and watch it."
With Australia and New Zealand's unions at an impediment in negotiations, Jones may get his wish with a trans-Tasman competition looking less likely by the day.