International rugby league is begging for greater relevance, with a dwindling window limiting chances to connect with fans and grow the game.
A long NRL season, and no guaranteed or consistent fixtures mean NZ Kiwis won't play again until next October, leaving players and administrators thirsty for more, and wondering just why there's such a long gap between drinks.
Euphoric scenes at Hamilton on Saturday showed just how much putting on the Kiwis jersey means, after a historic and recordbreaking 30-0 win over greatest foes Australia - and yet, they won't play again for another year.
Just like that, in the blink of an eye, the international window has opened and closed.
"Peter V'Landys, if you're out there listening, please man, give us it," pleaded Kiwis winger Ronaldo Mulitalo of the Australian Rugby League Commission chairman.
"It's hard, we watch Origin and it's such a spectacle, but put more tests in here."
Wearing the black and white isn't so, well, black and white. With the NRL and State of Origin taking up most of the year, there's little room for many other games, like the now-removed Anzac Test.
"The Warriors play the Storm every year and that's great, but why can't it be Australia versus New Zealand," wondered NZ Rugby League chief executive Greg Peters.
"That's the two countries that actually went to Gallipoli to fight."
Players on both sides of the ditch agree.
"I don't know why they got rid of Anzac Tests, like, I don't know why we don't play them anymore," insisted Kiwis captain James Fisher-Harris.
Kangaroos five-eighth Cameron Munster agreed: "Regardless of how many games in the year you play, I'll play for Australia or Queensland whenever I can.
"More tests, even during the year - like an Anzac Day test or something like that - would be pretty cool."
Newshub understands the Pacific Championship will expand next year, with Tonga the likely additional fourth team. More games are seen as crucial for fans to understand that it's the highest level of the game.
"I don't think it will ever become irrelevant, but I think it needs more relevance," said Peters. "To do that, you've got to play more often.
"It makes it really difficult to get the international game in front of fans, and for fans to understand that this is the real deal and it's the pre-emminent version of the game... not something less than that.
"We need to get away from just plugging it in at the end of the season, or in a small gap here or there. Actually, if we are going to be real about international football, then postion it, market it and promote it accordingly.
"If you're saying that international football is important, then you've got to walk the talk."
Because who doesn't want to see more scenes like those...
