"I have a feeling that we should just grow up and actually have it."
"That's how it all starts!"
He's here, he's there, he's everywhere - and even in Aotearoa.
Jeff the troll will be seen peering out of screens in Auckland and Wellington.
The executive shakeup comes after Bud Light saw both support from trans activists and backlash from conservative media for its collaboration with transgender influencer Dylan Mulvaney.
"Are you soft? Then keep scrolling elsewhere because this job is probably not for you!"
"Some gun retailers, you could almost describe them as provocative in terms of what they've done with their advertising over the past five years."
The Advertising Standards Authority found the advertisement was not in breach of any codes.
"[The ad] played to the outdated stereotype that mothers-in-law are people that families want to get rid of."