Samsung NZ has announced the new televisions it will release in Aotearoa this year, including improved Neo QLED models, a flagship 8K unit, an upgraded art mode and better high-end gaming performance.
The new TV range will compete with the latest releases from the likes of LG, Sony and Panasonic in New Zealand when it goes on sale next month.
At the top of Samsung's 2022 range is the QN900B, an 8K Neo QLED that now boasts 14-bit HDR mapping, up from 12-bit on last year's equivalent. It's powered by the Korean manufacturer's Neural Quantum Processor 8K, which uses artificial intelligence to boost image quality.
The QN900B also features very tiny bezels with its 'infinity screen' that the other, lower-priced new Samsung TVs don't have.
"Bigger and better screens, crisp sound and state-of-the-art picture quality remain of the highest priority for Kiwis as they look for premium at-home entertainment experiences," said Samsung NZ Head of TV and Audio Ryan Jolly.
"Samsung's Neo QLED TVs bring exceptional levels of colour and brightness to the viewing experience, producing optimal and life-like picture that can clearly be viewed in bright rooms."
The 2022 Neo QLED range has also added Dolby Atmos support for the first time. There's even the ability to use Wi-Fi to transmit Dolby Atmos to a Samsung soundbar, which can work in conjunction with the TV speakers for enhanced audio.
"With multi-channel speakers placed throughout the TV, Neo QLED delivers a dynamic sound experience that tracks the actions from all corners," said Jolly.
For gamers, the new Neo QLED models each include four HDMI 2.1 ports that support 4K at 120fps, VRR, AMD FreeSync Premium Pro and HDR10+ gaming.
The panels also support refresh rates of up to a whopping 144Hz. Only high-end gaming PCs will be able to take advantage of that - the PlayStation 5 and Xbox Series X offer a maximum of 120fps.
Beyond the Neo QLED range, Samsung is also bringing updated models of its lifestyle TVs to Aotearoa, including The Frame, The Sero and The Serif.
These now include an anti-glare matte display to reduce reflections and better emulate a painted artwork.
Samsung says its new TV and soundbar range will be available in New Zealand from the beginning of May.
